TVB | CBS Won't Pony Up for Unmeasured Mobile DTV - 1 views
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scwalton on 15 Mar 10"There's an iPhone App for CBS News and the network's content is available on FLO TV, both distributed via devices with the type of audience data the network seeks. Seidel said the network elected not to participate in the Open Mobile Video Coalitions because it has no audience authentication for over-the-air, mobile DTV."